Friday, June 1, 2012

Itsmy Survey on Mobile Social Gamers

Article: www.mobile-ent.biz/news/33655/Itsmy-half-of-social-gamers-buy-virtual-items

This is based on a survey of 1,500 of their users.

Key findings:
  • 12% are regular spenders
  • 40% never pay
  • Which means 48% have paid before
Pretty encouraging stats for micro-transaction model.

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